Thursday, June 25, 2015

John Varvatos


John Varvatos Star USA

After characteristic fragrances Artisan, Artisan Black, John Varvatos for men and women, Rock Volume One and Vintage, John Varvatos presents a completely different fragrance and flacon, diverse from what we know him by. This is a brand new edition John Varvatos Star USA announced as the first fragrance of Star USA fashion collection.

The first fragrance of the modern collection Star USA was created in collaboration with Elizabeth Arden and will be available from September 2011. John Varvatos wants to run the risk by taking the road he has never taken before and offers something totally different than his characteristic stylish collection of fragrances. He stated for WWD: ''Our Collection fragrances are all doing fantastic, but we don’t need any more of that ilk right now. We’ve got a handwriting there. Now, we want to take a risk and push the walls out and do something different.”

Classic fragrance of the famous John Varvatos collection always aimed at stylish and elegant man. The new fragrance is tailored for urban man who like jeans, dresses unconventionally, enjoys life.

The perfume was created by Rodrigo Flores-Roux, Givaudan perfume, on the basis of John Varvatos' idea to offer to the modern perfumery something that not just current, a fragrance that goes with the trends, but a perfume appreciated and coveted for its quality for a long time. Flores-Roux says that Varvatos' idea is was to create a fragrance perfume fans and consumers with think deeper. Composition of John Varvatos Star USA offers top notes of red ginger from Laos, juniper berries and cedrat. A heart incorporates blue spruce, green cardamom absolute and osmanthus absolute, while a base introduces vetiver, Venezuela tonka and belambre (Givaudan's molecule).

As for packaging, Varvatos says it reminds him of an old bottle and that the spring-loaded cap is inspired by antique beer bottles and a topper inspired by an old subway token. The idea was to offer tough and masculine design.

Advertising campaign was envisaged by Stephen Niedzwiecki and photos taken by Anthony Cotsisas. The campaign depicts a hand with 6 fingers, 2 of which are showing the peace symbol. Moto of the fragrance and campaign is "A new fragrance for your sixth sense".

Gender : Pria
Ukuran : 100ml
Jenis    : EDT
Harga   : Rp525.000










John Varvatos Artisan Acqua

John Varvatos is launching new fragrance for men named Artisan Acqua. This is the fifth fragrance of their artisan collection, described by Varvatos as follows: "From the start, we’ve always tried to go back to making fragrances the way they used to be made — all by hand, with the best ingredients in the world, artisanal fragrances with smaller batches.”

Artisan Acqua is a lighter fragrance than its antecedent, the summer version inspired by beaches and seaside charm. Inspired by the Mediterranean, and long walks along the coast. The fragrance opens with notes of mandarin, tangelo (hybrid of tangerine and pomelo) and paradisamide molecule (leaving the impression of tropical fruit notes of guava, grapefruit, rhubarb and currant) accompanied by galbanum, lentic and angelica root. In the heart lie clary sage, lavender, coriander, toscanol, basil, geranium, palmarosa and jasmine sambac on a base of musk, patchouli and fir resin.

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp525.000






Artisan Black

John Varvatos is presenting a new fragrance for men Artisan Black, as a limited edition arriving on the market on April 1st 2010. The fragrance is announced as more long-lasting, woodier and as having more musk than its antecedent.

Artisan Black was composed by perfumer Rodrigo Flores-Roux, of such notes as tangerine, Meyer lemon, Italian red orange and Givaudan's calypsone. A heart incorporates Murraya flower, Tunisian neroli, Moroccan orange blossom, Indian Sambac jasmine absolute, ginger, purple ginger, cardamom absolute and coriander seed. A base includes Kephalis, Belambre, Boisiris, Serenolide, Vetyvert CO2 extract, Singapore Orpur patchouli, Mexican cueramo, soft leather and Florentine iris root absolute.
Black flacon of this perfume was created by Jon Cisler. The flacon is covered with black rattan and decorated with shiny finish.

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp525.000









Artisan

After vintage concept of its antecedent the third masculine fragrance, Artisan, was presented on the market in March 2009. It is constructed as a citrusy-herbal fragrance which announces spring and fresh air created by John Varvatos and Rodrigo Flores-Roux of Givaudan, who worked on other Varvatos' editions.

The fragrance opens with Sicilian clementine, tangelo fruit, Mexican tangerine, aromatic thyme, Spanish marjoram and Greek lavender. A heart adds North African orange blossom, Indian plant Murraya, combination of jasmine and orange, an ingredient used in creation of the first fragrance. There are three sorts of ginger: Nigerian, Chinese and "purple ginger" developed in Givaudan laboratory. A base encompasses Kephalis wood and Geaorgewood, along with amber-like Belleambre and musky Serenolide.
Its flacon was designed by Jon Cisler Design, and it shaped it similar to its antecedents.

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp525.000









John Varvatos

Male signature John Varvatos perfume was presented in 2004 in cooperation with Rodrigo Flores-Roux. Made out of Indian fig leaf, fig fruit, coriander, clary sage, leather, lime and plum, it is spiced with cinnamon, pepper, along with wooden accords of cedar and sandalwood.

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp525.000








John Varvatos (tester)

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp425.000








Vintage


Vintage by John Varvatos is a Woody Chypre fragrance for men. Vintage was launched in 2006. The nose behind this fragrance is Rodrigo Flores-Roux. Top notes are wormwood, basil, rhubarb, quince, fennel and pepper; middle notes are juniper berries, lavender, cinnamon, jasmine, orris root and green leaves; base notes are tonka bean, tobacco, suede, patchouli, oakmoss, balsam fir and woody notes.

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp525.000








Vintage (tester)

Gender : Pria
Ukuran : 125ml
Jenis    : EDT
Harga   : Rp425.000

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