Beyonce

Heat

Heat is the first fragrance by attractive and talented Beyonce and it arrives on the market in February 2010. Name of the fragrance was inspired by Beyonce's tour and performances. Colour of flacon and liquid was chosen after Beyonce's favourite colour – red, with a wish to look like fire with antique details.

Beyonce's temperament was depicted through the whole concept of the fragrance, from name and design to composition created in cooperation with perfumers of the house of Givaudan - Claude Dir and Olivier Gillotin. Top notes of Heat are decorated with red vanilla-orchid, magnolia, neroli and peach. A passionate heart offers honeysuckle, almond and musky cream, while a base finishes with sequoia wood, tonka and amber.

Even though Beyonce is advertising face of perfumes Diamonds Armani and True Star Tommy Hilfiger, she says that her first fragrance, Heat, represents herself. Her wish is that her first fragrance stands for everything that makes her and that she is content with the final product, without worrying about deadlines of work on the perfume. "This is my first fragrance and I want to be sure that I will love it forever! " - stated Beyonce for wwd.

Fragrance Heat was created in an antique glass flacon, just like Beyonce wanted. She coloured it in red nuances which remind of flames transforming into burning orange. Fiery and sexy, just like her, the flacon is decorated with a discrete gold detail on neck of the flacon with engraved name of the fragrance.

Advertising campaign was made by photographer Michael Thompson, while video commercial was directed by Jake Nava. Face of the advertising campaign is Beyonce Knowles, of course.

Gender : Wanita
Ukuran : 100ml
Jenis    : EDP
Harga   : Rp 290.000

Heat Rush

Famous singer Beyonce is launching a new fragrance named Heat Rush, as a successor to the last year's edition Heat. Her first fragrance was a great success and thrilled Beyonce's fans. In February 2011, just a year after Heat, the new perfume is arriving on the market.

Heat Rush is another edition to be created in collaboration with Coty Beauty. Perfumer who worked on the new fragrance is Honorine Blanc of Firmenich. The new version of Heat is envisaged to be the perfect companion to Heat, since Heat is ideal for night while Heat Rush will be great for daily walks and meetings. The focus does not lie on sexy notes but on elegance this time. Beyonce herself pays a lot of attention on creation of her perfumes and approaches them like writing a song. She hopes that women of all generations will find themselves in aromas of this fragrance, since it is young, fresh and less-serious scent.

Opening notes of Heat Rush start the composition with passion fruit sorbet, blood orange and Brazilian cherry. Its heart blooms with yellow tiger orchid, mango blossom and orange hibiscus, while a warm base closes with teak wood, honey amber and Rio sunset musk.

Gender : Wanita
Ukuran : 100ml
Jenis    : EDT
Harga   : Rp 275.000

                                          
Midnight Heat

Pop diva Beyonce launched her first perfume Heat in 2010. After the original, Heat Ultimate Elixir and Heat Rush also appeared on the market. In 2012, Beyonce launches the latest, more sensual than the previous ones Midnight Heat. Midnight Heat exudes passion in the air and embodies excitement of hot summer nights.

It opens with rich fruity flavors of plum from Armenia and star fruit. Orchid, black tulips and purple peony form the heart that gradually turns into the oriental base of warm amber, sandalwood and patchouli.

Gender : Wanita
Ukuran : 100ml
Jenis    : EDP
Harga   : Rp290.000

Heat Wild Orchid

Beyonce introduced her first fragrance Heat in 2010, followed by a collection of editions such as Heat Ultimate Elixir from 2010, Heat Rush from 2010, Midnight Heat from 2012 and Heat Mrs. Carter Show World Tour from 2013. Heat Wild Orchid is a new release that comes out in the summer of 2014, announced as an enticing, mouth-watering fragrance that emits a fierce, feminine energy.

Honorine Blanc, who puts emphasis on an accord of Butterfly Orchid that allegedly possesses aphrodisiac powers, signs the exotic floral-fruity-woody composition. The fragrance opens with a fruity trio of pomegranate, coconut water and boysenberry. A bold floral bouquet of butterfly orchid, blooming magnolia and honeysuckle is the heart. Blonde woods, skin musk and amber contribute to the overall impression of a sensual perfume.

The photographer of the advertising campaign is Michael Thompson.

Gender : Wanita
Ukuran : 100ml
Jenis    : EDP
Harga   : Rp290.000